IMDA’s Media Consumer Experience Study informs this Singapore collection on weekly time spent consuming local content. The CSV dataset captures survey-derived viewing or listening habits among citizens and permanent residents, useful for media industry analysts and cultural policy researchers. Compare results with other IMDA media consumption releases to understand how Singapore audiences allocate attention to domestic programming between 2013 and 2015. Official metadata links to IMDA’s study documentation for methodology context.
Data extracted from the IMDA Media Consumer Experience Study, an annual survey conducted by IMDA , which aims to provide insights into Singapore Citizens and PRs' media consumption habits. For more information, please visit: https://www.imda.gov.sg/industry-development/facts-and-figures/media-consumer-experience-study
Weekly hours spent on local media content by year and age group from the IMDA Media Consumer Experience Study, in CSV from 2013 through 2015. Helps analysts study Singapore citizens’ and PRs’ local content consumption and broadcast media engagement trends.