Overseas Visitors Survey Visitors' Profile Data - Frequency of Visit
Description
Singapore Tourism Board Overseas Visitors Survey data on visit frequency for 2013 and 2014, showing whether inbound travellers were first-time or repeat visitors. Each row gives the period, region, and country of residence, with counts for first visit, repeat visit, and not stated. Tourism marketers and destination analysts use it to gauge visitor loyalty and returning-traveller rates by source market. Useful for studying inbound travel behaviour and campaign targeting in Singapore.
- Last updated
- Coverage
- 2013-01-01 – 2014-12-31
- Rows
- 46
- Columns
- 6
Chart
Values are summed where multiple rows share the same category.
Compare with another dataset →Data
| Period | Region | Country of Residence | First Visit | Repeat Visit | Not Stated |
|---|---|---|---|---|---|
| 2013 | TOTAL | TOTAL | 28.000000 | 61.000000 | 11.000000 |
| 2013 | SOUTHEAST ASIA | INDONESIA | 13.000000 | 78.000000 | 9.000000 |
| 2013 | SOUTHEAST ASIA | MALAYSIA | 5.000000 | 85.000000 | 10.000000 |
| 2013 | SOUTHEAST ASIA | PHILIPPINES | 35.000000 | 54.000000 | 11.000000 |
| 2013 | SOUTHEAST ASIA | THAILAND | 18.000000 | 74.000000 | 8.000000 |
| 2013 | SOUTHEAST ASIA | VIETNAM | 30.000000 | 58.000000 | 11.000000 |
| 2013 | NORTH ASIA | CHINA | 39.000000 | 54.000000 | 7.000000 |
| 2013 | NORTH ASIA | TAIWAN | 31.000000 | 59.000000 | 11.000000 |
| 2013 | NORTH ASIA | HONG KONG | 17.000000 | 69.000000 | 14.000000 |
| 2013 | NORTH ASIA | JAPAN | 39.000000 | 51.000000 | 9.000000 |
| 2013 | NORTH ASIA | SOUTH KOREA | 29.000000 | 36.000000 | 35.000000 |
| 2013 | SOUTH ASIA | INDIA | 39.000000 | 50.000000 | 10.000000 |
| 2013 | EUROPE | FRANCE | 44.000000 | 49.000000 | 7.000000 |
| 2013 | EUROPE | GERMANY | 49.000000 | 47.000000 | 4.000000 |
| 2013 | EUROPE | ITALY | 46.000000 | 37.000000 | 16.000000 |
| 2013 | EUROPE | NETHERLANDS | 35.000000 | 52.000000 | 13.000000 |
| 2013 | EUROPE | SWITZERLAND | 32.000000 | 48.000000 | 20.000000 |
| 2013 | EUROPE | UK | 34.000000 | 60.000000 | 6.000000 |
| 2013 | AMERICAS | CANADA | 45.000000 | 44.000000 | 11.000000 |
| 2013 | AMERICAS | USA | 44.000000 | 50.000000 | 6.000000 |
| 2013 | OCEANIA | AUSTRALIA | 25.000000 | 63.000000 | 12.000000 |
| 2013 | OCEANIA | NEW ZEALAND | 23.000000 | 63.000000 | 14.000000 |
| 2013 | AFRICA | SOUTH AFRICA | 27.000000 | 48.000000 | 25.000000 |
| 2014 | TOTAL | TOTAL | 28.000000 | 58.000000 | 14.000000 |
| 2014 | SOUTHEAST ASIA | INDONESIA | 11.000000 | 80.000000 | 9.000000 |
Columns
| Column | Type | Categorical |
|---|---|---|
| Period | Year (YYYY) | No |
| Region | Text | No |
| Country of Residence | Text | No |
| First Visit | Numeric (Percentage) | No |
| Repeat Visit | Numeric (Percentage) | No |
| Not Stated | Numeric (Percentage) | No |